What started as a personal passion project grew to have significant meaning in the lives of those at Nickelfish. I spearheaded an effort to create a mural of the whole Nickelfish team, partially as a way to build some team pride, but also to get some custom art on our barren walls.
After personally interviewing every team member and creating character profiles for each (often inspired by or based on existing superhero archetypes), I directed a duo of artists to illustrate our characters, with facial likeness being of highest importance. Aside from a really cool poster, one of the great side-benefits of the project was the team members feeling uniquely valued when working on their character. It also made everyone feel as if we were part of a team, each with a special role to play.
The project was such a hit that Nickelfish continues to create a new character for everyone they hire.
Check out the opening slide on their homepage.
Art Direction: Joshua Berman | Penciller: Carlos Gomez | Colorist: Francisco Perez