Journals, periodicals, book projects and the like have been filling my time, both office and spare, so it is timely to review one now. At Nickelfish IDM one of our clients is Roxiticus, an esteemed golf club in our same town of Mendham. Don't judge their website; it's not our design and a new one is on the way. Every season or so we produce a brief periodical for the members of Roxiticus, and we've been rolling them out since the new website went into development. Since the site will have a special members' section, closer attention is being paid to the quality and consistency of communications sent out to the membership.

Roxiticus Views Masthead

For the most part, Roxiticus members view the newsletter in a PDF version on their computers, and never is a high-gloss magazine such as this ever printed. However, we want the viewing experience to be as "periodical-like" as possible.

Roxiticus Views Mockup

Although the below image is not indicative of my usual creative process, it was interesting to see the progression I found in my original construction file. From the beginning of the project, I had in my mind this aesthetic associated with childhood memories of attending the Kaliedoscope of Homes. I'm not sure why my mind went there, but the austerity of the experience is captured in the masthead.

I realize this is my first post about work created with my employer. For Nickelfish's sake and for the readers', I will be as clear as possible regarding which projects I develop on my own, which are done for an employer or as a subcontractor, etc., as well as my specific role in the project if necessary. Some of my favorite pieces were created as an employee (a good sign, in my opinion), and you can see some delineated in the portfolio.